Brand Building + IP Creation
Can I Be Candid?
“Can I Be Candid?” is a chart-topping comedy podcast from Perrie Sian, the ultimate best friend who tells it exactly as it is. Each week, Perrie is joined by her closest friends and fiancé Ricci for an unfiltered catch-up usually reserved for the group chat.
The podcast was launched in June 2025 as a natural extension of Perrie’s authentic conversations with her community, bringing her influence into an exciting new medium that’s entirely her own. “Can I Be Candid?” has since reached number one in the Comedy Podcast charts and broken into the Top 6 overall on Apple Podcasts, with an engaged audience of more than 200,000 followers across TikTok and Instagram.
Finery Media manages brand partnerships for the podcast with the same care and discernment that we bring to Perrie’s social accounts, spanning everything from host-read ads to 360° campaign collaborations across the @perriesian and @canibecandidpod channels. Previous partners include The Sofa Club, ASOS, Slim Chickens, Calzedonia and River Island.
In September 2026, “Can I Be Candid?” takes to the stage for the first time, with a live tour that sold over 70 per cent of tickets within the first 24 hours, and the VIP experience sold out across every location.
